Built Tough: Why Your Business Might Need Custom Metal Business Signs

• Custom metal business signs make a strong and lasting first impression with their durability and sleek look.
• They offer a range of customization options, including finishes, colors, and shapes, to suit your brand’s style.
• Metal signs are a long-term investment that requires minimal maintenance and provides excellent value over time.

• ― The Importance of Business Signage
• ― Why Choose Metal Signs?
• ― Making It Your Own: Ways to Create a Custom Sign
• ― Making Your Message Stand Out: How to Choose Colors and Fonts that Can Clearly Be Seen
• ― Questions to Ask Before Designing Your Metal Signs
• ― Make Your Signs Memorable with Easy Signs

• Make sure it looks professional.

  A custom metal sign should exude professionalism above all else. This means clear, legible fonts, a balanced design, and a polished finish.

  Avoid cluttering the sign with too much information. Instead, keep it simple and direct.

• Make your branding stand out.

  Custom metal signs can be a seamless extension of your brand.

  Use your brand’s colors, fonts, and logos consistently. This consistency reinforces brand recognition and creates a cohesive visual identity.

• Make regular maintenance a priority.

  Regular upkeep of your signage is essential. Faded, damaged, or outdated signs can negatively impact your brand’s image. Ensure your signs are clean, vibrant, and in good repair.

  Periodically check for any wear and tear, especially if they’re exposed to the elements.

They are aesthetically appealing:

Metal signs provide a sleek, polished look that can significantly elevate the appearance of a building. With various finishes like gloss or matte, they can match different architectural styles and design preferences, giving a sophisticated and professional impression.

They are aesthetically appealing:

Metal signs provide a sleek, polished look that can significantly elevate the appearance of a building. With various finishes like gloss or matte, they can match different architectural styles and design preferences, giving a sophisticated and professional impression.

They can withstand harsh weather environments:

Metal signs are incredibly resilient. They stand up to the elements, including rain, snow, strong winds, and intense sunlight, without deteriorating or losing their visual appeal. This makes them an excellent choice for outdoor signage that needs to endure the test of time and weather.

They are easy to maintain:

One of the biggest advantages of metal signs is their low maintenance requirements. They don’t need regular upkeep to stay looking good. A simple occasional cleaning is usually enough to keep them in pristine condition. This makes them an attractive option for businesses that want effective signage without the hassle of frequent maintenance.

They are often cost-effective:

While the initial investment might be higher compared to other materials, the long lifespan and minimal maintenance of metal signs make them a cost-effective choice in the long run. They rarely need to be replaced and continue to serve their purpose effectively for many years, providing great value over time.

They are easy to install:

Metal signs can be designed with pre-drilled holes, making the installation process straightforward and user-friendly. For those who prefer to handle the installation themselves, there are plenty of resources available, such as tutorial videos, to guide you through the process.

• Thickness: Opt for a thickness of 3mm, which will offer the most durability and strength, while still being lightweight enough to install. This level of thickness is ideal for ensuring your signs hold up in even the harshest weather conditions.
• Full Color Images: Choose a signage company that can print vibrant, full-color images. This capability allows for eye-catching designs that attract attention, communicate your message, and display your business name in a way that’s easy for everyone to see.
• Weather and UV Resistance: Your sign should be weather-resistant and able to withstand the elements without fading. Look for materials and finishes that offer resistance to weather conditions and UV rays to keep your sign looking fresh and readable for years.
• Custom Shapes: Seek out companies that can router cut signs into various shapes. From rounded corners to unique geometrical shapes, this level of customization allows you to create unique designs that stand out and align perfectly with your brand’s style.
• Double-Sided or Single-Sided: While most aluminum signs only need to be printed on one side to be displayed on the front of a building, there may be instances where you are looking for double sided aluminum signs as well. Find out what options are available to you when you research signage companies.
• Initial Investment vs. Long-Term Value: While metal signs may require a higher initial investment compared to other materials, their good quality, long-term value, and durability often outweigh the upfront cost. They last longer and maintain their appearance, reducing the need for frequent replacements.
• Maintenance Costs: Metal signs are low maintenance, which can save your business money in the long run. Unlike other materials that may degrade or require regular upkeep, metal signs stay in good condition with minimal care.
• Pre-Drilling Holes: To facilitate easy installation, ensure your signs come with holes drilled already as an option. This makes the mounting process simpler and quicker, saving time and effort.

Color Contrast:

The contrast between the text and the background is essential for readability.

High contrast ensures that your message stands out and is easily legible from a distance. For example, pairing dark text with a light background or vice versa can make your sign pop.

Brand Colors:

Incorporating your brand colors into the sign can enhance brand recognition and consistency.

However, it’s important to ensure that these colors still provide enough contrast for readability. If your brand colors are too similar, consider adding an outline or shadow to your text to improve visibility.

Font Style:

The font style you choose should be clear and easy to read. Avoid overly decorative fonts that can be difficult to decipher, especially from a distance.

Sans-serif fonts are often a good choice for their clean and modern look. Consistency is key—stick to one or two fonts to keep the design cohesive.

Font Size:

The size of your text should be appropriate for the viewing distance. Larger text is necessary for signs that need to be read from afar, such as roadside signs or building facades.

As a general rule, the further away the sign will be viewed, the larger the text should be.

Visibility in Different Lighting Conditions:

Consider how your sign will be viewed in various lighting conditions, including at night as well as in bright sunlight.

Reflective materials or backlighting can enhance visibility in low-light conditions. For sunny locations, matte finishes can reduce glare and make the text easier to read.

Simple and Direct Messaging:

Keep your message concise and to the point. Avoid cluttering the sign with too much text or too many design elements.

A simple, direct message is more likely to be noticed and remembered.