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Anyone who is the owner or operator of a large commercial property knows how vital it is to have clear, durable, and attractive signage.
Large-scale commercial properties tend to face unique challenges when it comes to visibility and navigation, and effective signage is critical for ensuring that tenants, customers, and clients can easily locate and identify your business.
- Outdoor commercial signs must withstand weather, convey quality and detail, and clearly provide essential information.
- When designing outdoor signage, think carefully about where they will be located and the message you want to convey.
- Ensure longevity and appeal by selecting proper materials, using protective coatings, and maintaining regular inspections and cleaning.
- ― The Importance of Durable Commercial Building Signs
- ― Industry-Specific Sign Solutions: Top Picks for Every Sector
- ― Design Considerations for All-Weather Signs
- ― Maintaining Your Signs
- ― Enhance Your Property with Signage from Easy Signs
From enhancing your brand presence to providing clear directions to your site, a well-designed commercial sign is a crucial investment for your place of business.
Let’s look at some common types of custom outdoor business signs that will work best for you!
The Importance of Durable Commercial Building Signs
Outdoor commercial building signs should be designed with three main purposes in mind: durability, professionalism, and clear communication.
Durability:
Ensures signs can withstand various weather conditions, maintaining their integrity and appearance over time.
This means choosing materials like aluminum, acrylic, corrugated plastic, and vinyl, which resist rust, corrosion, and fading, ensuring your signs remain vibrant and professional even after exposure to sun, rain, wind, and snow.
Professionalism:
Communicates quality and attention to detail, setting a positive tone for clients and customers.
A well-designed and well-maintained sign reflects the professionalism of your business, making a strong first impression that can foster trust and confidence among visitors and any foot traffic that comes your way.
Clear Communication:
Provides essential information and directions, making it easy for visitors to navigate and understand your business offerings.
Effective signage should be easily readable, with high contrast and simple graphics, ensuring that important messages are conveyed clearly and quickly, enhancing the overall customer experience.
Industry-Specific Sign Solutions: Top Picks for Every Sector
Different types of buildings and professions require different types of signs.
Depending on your business location, size of the operation, and your budget, you’ll want to consider your options before deciding which outdoor business sign is going to work best for you.
Here are some examples of common industries and which types of outdoor signs will best meet their needs.
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Construction Site
For construction sites, a durable aluminum sign with bold lettering will identify the area. Yard signs can be used for directional information, and large vinyl mesh banners can let a passerby know the project details and contractor branding.
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Manufacturing Warehouse
Large, clear acrylic or foam PVC signs are great directional signs for indoor use and are often used for identifying different areas of the operations. A well-designed aluminum sign is a good outdoor option, as it helps identify the warehouse, particularly if it’s placed in an industrial park with other businesses surrounding it.
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Commercial Homebuilders Wholesale Shop
Eye-catching feather, teardrop, and rectangle flags can be used for promotions or special events, while corrugated plastic yard signs can be placed in front of product specials or when a sale is taking place.
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Auto Mechanic Shop
Weather-resistant aluminum signs work well for auto mechanic shops because of their durability and rust-resistance. A vinyl banner is great to promote special offers or support a partnership with a particular brand or other business.
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Commercial Retail Space
Sleek, modern aluminum signs will provide ideal monument signs for a retail mall’s entrance and identification. Portable yard signs can be easily placed in front of new store openings, and vinyl banners can be used for promotional and seasonal events.
Design Considerations for All-Weather Signs
No matter the industry, it’s important to ensure that any signage you use outdoors is designed with various weather elements in mind.
Signs are an investment and replacing them takes time and money. When you design your outdoor signs, make sure you consider some of the following factors to ensure their longevity and ongoing aesthetic appeal:
- Material Selection: Make sure you choose sign materials that are weather-resistant, like aluminum, corrugated plastic, or vinyl. These materials are all known for their durability and ability to withstand harsh environmental conditions.
- Protective Coatings: Apply UV-resistant and weatherproof coatings to prevent fading, discoloration, and damage from moisture, ensuring that your signs maintain their vibrant appearance over time.
- Design Clarity: Use large, bold fonts and high-contrast colors to ensure readability in various lighting conditions. Simple, clear graphics also help convey your message effectively, regardless of weather.
- Secure Installation: Ensure your signs are securely mounted using sturdy brackets and hardware to withstand strong winds and other elements. Professional installation can provide additional stability and safety.
- Consider Lighting Options: Exterior signs can often benefit from being lit at night to enhance visibility and attract attention. Proper lighting ensures that your signage remains easily readable and prominent even after the sun goes down. Options like solar or LED lights are energy-efficient and provide bright, long-lasting illumination.
By considering these factors, you can create outdoor signs that are not only aesthetically appealing but also durable and long-lasting, saving you time and money in the long run.
Maintaining Your Signs
Once you’ve researched, chosen and designed your commercial signs, taking care of them should be straightforward, as long as you follow a few simple steps:
#1: Inspect Your Signs Regularly
Routine checks of any commercial business signs are essential to identify and address potential damage early.
Regular inspections ensure that your signs remain safe and functional, preventing minor issues from developing into significant problems that could affect the sign’s effectiveness and your business’s image.
#2: Know How to Clean and Care for Your Signs
Maintaining the appearance of your signs is important for preventing wear and tear.
Clean the signs using mild soap and water, and avoid abrasive materials that can scratch or damage the surface. Regular cleaning keeps the signs looking fresh and professional, extending their lifespan.
#3: Know When to Repair (or When to Replace) Your Signs
Knowing when to repair minor damage and when to replace signs is crucial for safety and aesthetics.
Minor issues, such as scratches or loose fittings, can often be repaired easily. However, if the sign shows significant wear or outdated information, it may be time to invest in a replacement. Timely repairs and replacements ensure that your signage remains effective and visually appealing.
Enhance Your Property with Signage from Easy Signs
There are few things that can make your commercial property or business stand out better than a well-designed, professional-looking sign.
Easy Signs can help you create exactly that!
As the industry leader in all types of signage solutions, Easy Signs custom outdoor signs are the best in the business.
Made in our modern factory in Allentown, PA, our shop is equipped with the latest technology that will ensure your custom business signs are durable, professional and give off the aesthetic you’re looking for.
Not only that, but we offer fast production times as well as nationwide delivery all over the United States.
When it comes to outdoor commercial signage, Easy Signs has your exterior needs covered.
Reach out today and see how our exterior signs can create a look that you will love for years to come.
