Understanding Yard Sign Dimensions: A Comprehensive Guide to Make Your Signs Succeed

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Some say that size doesn’t matter.

But when it comes to the world of yard signs, few things are farther from the truth.

Key Takeaway
  • Choose appropriate yard sign dimensions based on campaign goals and location.
  • Design for Readability: Tailor design elements, like font size and color contrast, to different sign sizes.
  • Strategic Placement: Place signs effectively to maximize visibility and impact.

When you’re trying to get your name out into the marketplace, having the right advertising and yard sign sizes can make a big difference in how potential customers perceive you.

Whether you’re a real estate agent advertising an open house or a new restaurant trying to promote your hours of operation, your yard sign size needs to be big enough to get noticed.

That said, you don’t want signs that are so big that they become obnoxious, obtrusive, or break local ordinances.

Size does matter and can make a big difference in your foot traffic, sales, and your customer’s overall satisfaction with your business and/or brand.

Here are some ways you can make sure to create custom yard signs that meet your goals while playing by the yard sign size rules.

Yard Sign Dimensions: What are the Standard Yard Sign Sizes and Why?

When it comes to yard signs, the most common dimension is a rectangular sign that typically measures 24” x 18”.

For businesses and political campaigns, this size is popular for several reasons:

  • Visibility: A 24” x 18” sign can be seen from as far as 70 feet away, making it large enough for passersby to notice and read the information.
  • Versatility: This size works well in various applications, including real estate property listings, business promotions, and as political yard signs, promoting a candidate or concept.
  • Compatibility: It is compatible with various display methods such as metal frames and custom yard signs with stakes, making it easy to set up and move as needed.

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While 24” x 18” is the standard size for yard signs, there are other popular dimensions that serve specific purposes:

24″ x 6″ Yard Signs: Known as riders, these smaller signs are typically paired with main yard signs. They are used to display additional information such as contact numbers, business branding, or updates on the sale status of a real estate property.

18″ x 12″ Yard Signs: These smaller signs are often used for company logos, directional signs, or any short text. They are ideal for situations where space is limited or when the message needs to be concise.

36″ x 18″ Yard Signs: Larger signs like these are used in situations where maximum visibility is required. They are perfect for more rural areas, or when you’re hoping to make a big and bold statement.

Each of these custom yard sign sizes have certain benefits, allowing businesses, real estate agents, and political campaigns to choose the best option for their specific needs.

By understanding the advantages of each size, you can select the most effective yard sign to convey your message and achieve your goals.

Choosing the Right Size: Know Your Needs, Know Your Community

Selecting the appropriate yard sign size is a crucial step to effectively communicating your message.

That said, you also want to make sure you respect your community’s norms and regulations.

While it may be appealing to want to create the largest sign possible, know that this isn’t always necessary to get your message across.

In fact, it could be detrimental. For example, for yard signs campaign, understanding the balance between visibility and size is key to ensuring your signs are noticed without overwhelming the community.

Think about the following when deciding on the size of your lawn signs:

#1: Define Your Goals:

Determine the primary goal of your yard sign. Are you promoting a business, advertising a real estate property, or supporting a political campaign? Remember that real estate signs may have a very different objective than political signs will.

What type of advertising or promotional needs you have will influence the size and design of your lawn sign.

#2: Consider Visibility and Readability:

Think about how far away your audience will be when they see your sign. The 24” x 18” dimensions are a popular yard sign size partly because they are easily visible from up to 70 feet away, making them ideal for high-traffic areas.

For increased visibility, you’ll also want to make sure that the text on your yard sign is large enough to be read easily from a distance.

#3: Think About Your Space:

Where will you place your yard signs? Jumbo yard signs are a great option when the signs have to be set back from a roadway, making it easier to read them. Small yard signs are good for denser areas where space is limited and you want your signage to be more discreet.

#4: Know Your Zoning Laws:

Check local zoning laws and regulations regarding yard sign design and sizes. Some areas have restrictions on the maximum size that a yard sign can be to prevent visual clutter.

#5: Take Your Community Into Consideration:

Before you design any type of yard sign, do some research into your community and what will fit best with the overall aesthetic. Signs that are too large can be obtrusive and may annoy neighboring businesses or residents. It’s important to strike a balance between visibility and being respectful of those around you.

By carefully considering these factors, you can choose the custom size yard sign that will not only meet your needs but will also align with your community’s standards.

This thoughtful approach to yard sign sizing and design will ensure your message is effectively communicated without causing any unintended issues.

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Crafted with pride on American soil, our products represent quality, integrity, and support for local communities.

Why Materials Matter: Choosing the Best for Maximum Benefit

When it comes to yard signs, the material you choose can significantly impact their effectiveness and longevity.

Yard signs are often exposed to extreme weather conditions, including rain, wind, and harsh sunlight. Selecting a material that can withstand these elements is crucial.

Durable and weather-resistant materials ensure that your signs remain intact and legible for the duration of your campaign or event.

  • Corrugated Plastic: The Material of Choice

    Corrugated plastic, also known as Coroplast or Signflute™ is one of the most popular materials for yard signs today.

    Not only is it lightweight and easy to transport and relocate, but it’s also strong, making it resistant to ripping and breaking.

    Corrugated plastic yard signs can endure harsh weather conditions, including rain and wind, without falling apart. Corrugated plastic is also waterproof and can withstand prolonged exposure to sunlight without fading.

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  • For Long-Lasting Color, Choose Latex Digital Print

    No matter the durability of the sign, choosing the wrong printing technology can result in higher rates of fading, making the signs hard to read, as well as an eyesore for your community.

    To enhance the visual appeal and longevity of your yard signs, choose a signage company that uses Latex digital print technology. Latex ink produces vivid yard sign artwork that will last and keep your yard signs looking professional as well as aesthetically pleasing.

    Latex inks are also water-based and free from harmful solvents, which makes them an excellent yard sign printing option.

Are You Ready for Yard Signs that Make a Difference? Choose Easy Signs!

When it comes to making a lasting impression, Easy Signs is the top signage choice on the market today.

Whether you need signs for real estate, special events, upcoming elections, or a new store opening, our Signflute™ Signs offer a wallet-friendly solution that gets your name out to clients and customers quickly and effectively.

With huge bulk discounts available, you can save even more,, while ensuring your corrugated signs are printed on the best quality material available.

Our corrugated yard signs are UV and weather-resistant, printed in stunning full color using Latex digital print technology.

And whether you need single-sided or double-sided yard signs, we have sizes available from 6″ x 6″ to 36″ x 24″.

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Are you ready to see a difference in your sales and community support with some new custom yard signs?

Then contact us today and experience the quality and convenience of Easy Signs.

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